Social networking within the firewall, as an improvement on email and as a method for improving efficiency, effectiveness, and engagement, is increasingly in the news and in the blogosphere, as demonstrated by two recent posts in the Three Geeks (How One Company Banned Internal Email and How and Why LAC Group Successfully Eliminated Internal Email), Mary Abraham’s It’s Time To Get Serious About Social, and the E2 Conference most recently held in Boston that I blogged about on Caselines here and here.
I’ll be presenting on building a business case for an enterprise social network as part of the second panel on the ILTA KM Peer Group’s six-session track at ILTA’s annual conference (“conference”), this year to be held in Washington DC. It’s just a few short weeks away, and will last from August 26th to 30th.
Specifically, the second session of the track will feature three stories about enterprise social networks in legal organizations. As mentioned I will be discussing early-stage work on developing a business case at a large law firm; Ann Hemming will be addressing her UK law firm’s use of enterprise social network platform Yammer for idea generation, marketing coordination, and more; and Col. Scott Reid, Chief Knowledge Officer of the U.S. Army Judge Advocate General’s Corps, will be telling the story of the Army JAG’s milnet and its successes in increasing knowledge sharing and transfer.
The formal session description:
What’s the business case for Facebook in the office and Twitter inside the firewall? Some organizations have already demonstrated the benefits of sharing knowledge through in-house social networking. Others are beginning to experiment with it. Hear how legal organizations can add value to their traditional KM offerings with internal social networking as a panel draws from their experiences with implementing various social networking programs. They will explain their strategies, implementations and user adoption challenges.
The session hashtag is #kmpg2; written tips for evaluating enterprise social networks will be provided; and it will be 1 PM on August 27th in National Harbor 2. We look forward to seeing you there!